Nestled in the heart of Massachusetts, just a stone’s throw from Worcester, lies Shrewsbury β a charming New England town often overlooked but brimming with hidden gems and delightful experiences. Forget the bustling cityscapes for a moment and imagine a place where history whispers from colonial homes, nature invites you to explore scenic trails, and local flavors tantalize your taste buds. Shrewsbury offers that perfect blend of historical intrigue, outdoor adventure, and community warmth, making it an ideal destination for a weekend getaway or a leisurely day trip.
Whether you’re a history buff, an outdoor enthusiast, a foodie, or a family seeking wholesome fun, you’ll discover something truly special here. The best time to visit is undoubtedly during the vibrant fall foliage season when the landscape explodes with color, or in the summer for its lively outdoor events. Pack comfortable shoes, an adventurous spirit, and get ready to uncover the 15 best things to do in this delightful town.
General Artemas Ward Museum

Step back in time to the Revolutionary War era with a visit to the General Artemas Ward Museum, a meticulously preserved homestead that offers a fascinating glimpse into the life of a pivotal figure in American history. General Ward, second in command to George Washington, was a Shrewsbury native, and his ancestral home stands as a testament to his legacy and the resilience of early American life. You’ll wander through rooms filled with period furniture, personal artifacts, and historical documents, feeling the weight of history in every corner.
Knowledgeable docents bring the past to life with engaging stories, sharing insights into 18th-century domestic life and the challenges of forging a new nation. This isn’t just a house; it’s a living history lesson that appeals to anyone interested in American heritage, offering a quiet, reflective experience away from the modern hustle. It’s particularly enriching for history enthusiasts and curious minds seeking a deeper understanding of our nation’s roots.
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Dean Park

For a breath of fresh air and a dose of community spirit, Dean Park is an absolute must-visit. This expansive municipal park is a true gem, offering something for everyone, from active families to those seeking a peaceful stroll. You’ll find beautifully maintained walking trails that wind through mature trees, perfect for a morning jog or an afternoon walk with loved ones. The park boasts a large, modern playground that will delight younger visitors, complete with swings, slides, and climbing structures.
During warmer months, the splash pad becomes a popular spot for kids to cool off. A serene pond adds to the park’s charm, often attracting ducks and geese, and providing a picturesque backdrop for picnics. It’s a vibrant hub where locals gather, making it an excellent spot to experience Shrewsbury’s friendly atmosphere. Whether you’re looking for recreation, relaxation, or just a beautiful green space, Dean Park delivers.
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Ski Ward Ski Area

When winter blankets New England, Ski Ward Ski Area transforms into a snowy playground, offering thrilling downhill adventures right here in Shrewsbury. Don’t let its modest size fool you; this local favorite provides a fantastic experience for skiers and snowboarders of all levels, from beginners taking their first lesson to seasoned pros looking for a quick run. You’ll find several well-groomed trails, multiple lifts, and a dedicated tubing park that promises exhilarating fun for families and friends.
Beyond the winter months, Ski Ward is surprisingly active, offering summer tubing, an aerial adventure park, and mini-golf, making it a year-round destination for outdoor recreation. It’s the perfect spot to introduce kids to winter sports in a friendly, non-intimidating environment or to simply enjoy some active fun without traveling far. The cozy lodge offers a place to warm up and grab a bite, completing the quintessential ski experience.
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Prospect Park

For those seeking panoramic views and a tranquil escape, Prospect Park offers a serene natural retreat. While perhaps not as widely known as Dean Park, this hidden gem provides a quieter, more contemplative outdoor experience. As you ascend its gentle trails, you’ll be rewarded with sweeping vistas of the surrounding landscape, particularly stunning during the fall when the foliage paints the hills in a riot of colors.
It’s an ideal spot for a peaceful walk, a quiet moment of reflection, or simply to enjoy the fresh air and natural beauty. The trails are well-maintained but offer a more rugged feel than the manicured paths of other parks, making it perfect for nature lovers and those looking for a light hike. Bring your camera, as the views are truly picturesque, especially around sunset. This park is best enjoyed by solo travelers, couples, or families with older children who appreciate nature’s quiet grandeur.
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Hebert Candies

Prepare to indulge your sweet tooth at Hebert Candies, a beloved New England institution that has been crafting delectable chocolates and confections since 1917. This isn’t just a candy store; it’s an experience. You’ll step into a whimsical world of chocolate, fudge, truffles, and specialty candies, all artfully displayed. From classic milk chocolate bars to unique gourmet creations, the sheer variety is astounding.
Hebert Candies is renowned for its quality and innovative spirit, including being one of the first to introduce white chocolate to the American market. Beyond the chocolates, you’ll find an array of gifts, gourmet foods, and even a selection of ice cream during warmer months. It’s a perfect spot to pick up souvenirs, treat yourself to something special, or simply revel in the sweet aroma that fills the air. Families, couples, and solo travelers alike will find joy in this sugary paradise, making it an essential stop on your Shrewsbury itinerary.
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Secret Garden

Tucked away, offering a serene escape from the everyday, you’ll find Shrewsbury’s Secret Garden. This enchanting spot, while not widely advertised, is a beloved local treasure known for its tranquil beauty and peaceful ambiance. Imagine meandering pathways leading you through a tapestry of vibrant flora, carefully curated flowerbeds, and perhaps even a gentle water feature. It’s a place designed for quiet contemplation, a moment of respite amidst nature’s artistry.
While its exact origins might be modest, its charm lies in its intimate scale and the feeling of discovery as you stumble upon its beauty. This garden is perfect for those seeking solitude, a romantic stroll, or simply a peaceful spot to read a book or enjoy a quiet conversation. Its beauty is ever-changing with the seasons, from spring blossoms to summer blooms and the subtle textures of autumn. It’s a testament to the town’s commitment to preserving pockets of natural beauty for everyone to enjoy.
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Willard House & Clock Museum

Delve into the intricate world of horology at the Willard House & Clock Museum, a truly unique attraction that showcases the remarkable craftsmanship and ingenuity of the Willard family of clockmakers. Housed in the original Willard homestead, this museum is a treasure trove of antique clocks, each a masterpiece of design and precision. You’ll marvel at the array of tall-case clocks, shelf clocks, and wall clocks, many of which were crafted right in this very house.
The museum not only displays these magnificent timepieces but also tells the compelling story of the Willard brothers β Simon, Aaron, Benjamin, and Ephraim β who revolutionized American clockmaking in the late 18th and early 19th centuries. It’s a fascinating journey into mechanical artistry and a significant piece of American industrial history. This museum is a must-visit for history buffs, antique enthusiasts, and anyone who appreciates fine craftsmanship and the evolution of technology.
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Quinsigamond State Park

Embrace the beauty of the outdoors at Quinsigamond State Park, a sprawling natural oasis centered around the magnificent Lake Quinsigamond. While shared with neighboring Worcester, a significant portion of this vibrant park lies within Shrewsbury, offering a wealth of recreational opportunities. You’ll find yourself drawn to the shimmering waters, perfect for boating, kayaking, and fishing.
The park is renowned for its championship rowing course, frequently hosting national and international regattas, making it an exciting place to witness high-level athletic competition if you visit during an event. Beyond the water, there are pleasant walking paths along the shoreline, offering scenic views and opportunities for birdwatching. It’s an active park, teeming with life and energy, making it ideal for families, outdoor enthusiasts, and anyone looking to enjoy water-based activities or simply relax by the lake. Pack a picnic and spend a full day soaking in the natural splendor.
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Broken Creek Vineyard and Winery

Indulge in a taste of local viticulture at Broken Creek Vineyard and Winery, a delightful destination offering handcrafted wines in a picturesque setting. Nestled amidst rolling hills, this family-owned vineyard invites you to escape the everyday and savor the fruits of their labor. You’ll have the opportunity to tour the vineyard, learn about the winemaking process from grape to glass, and, most importantly, enjoy a guided tasting of their diverse selection of wines.
From crisp whites to robust reds, there’s a varietal to suit every palate. The tranquil ambiance and scenic views make it an ideal spot for a leisurely afternoon with friends or a romantic outing. Many visitors bring a picnic to enjoy on the grounds, pairing it with their favorite Broken Creek wine. It’s a relaxing and educational experience that appeals to wine lovers, couples, and anyone looking for a sophisticated yet laid-back outing.
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Shrewsbury Farmersβ Market

Immerse yourself in the vibrant local culture at the Shrewsbury Farmersβ Market, a seasonal highlight that brings the community together around fresh produce, artisan goods, and lively entertainment. Held during the warmer months, this market is a treasure trove of local bounty. You’ll find an abundance of farm-fresh fruits and vegetables, often picked just hours before, along with artisanal breads, cheeses, homemade jams, and unique crafts from local vendors.
It’s a fantastic opportunity to support local farmers and small businesses while stocking up on high-quality, delicious ingredients. Beyond the shopping, the market often features live music, cooking demonstrations, and activities for children, creating a festive, family-friendly atmosphere. It’s more than just a place to buy groceries; it’s a social event that showcases the best of Shrewsbury’s local talent and agricultural richness.
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Carlstrom Memorial Forest

Escape into the tranquility of nature at the Carlstrom Memorial Forest, a pristine conservation area that offers miles of peaceful trails for hiking, trail running, and connecting with the natural world. This expansive forest provides a much-needed sanctuary for local wildlife and a refreshing escape for humans. You’ll discover well-marked paths winding through dense woodlands, past babbling brooks, and over gentle hills.
It’s a perfect spot for a quiet morning walk, a vigorous afternoon hike, or simply to immerse yourself in the sounds and sights of the forest. The changing seasons bring new beauty to the forest, from the vibrant greens of spring and summer to the spectacular reds and golds of autumn. It’s an ideal destination for nature lovers, hikers of all skill levels, birdwatchers, and anyone looking for a peaceful outdoor adventure away from the crowds.
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Summer Festival

Experience the vibrant community spirit of Shrewsbury at its annual Summer Festival, a beloved event that transforms the town into a hub of excitement, music, and family-friendly fun. This lively festival is a highlight of the summer calendar, drawing locals and visitors alike with its diverse offerings. You’ll find live musical performances showcasing local talent, a wide array of food vendors serving up delicious treats, and artisan crafts for sale.
Kids will be delighted by various activities, rides, and games designed just for them. It’s a fantastic opportunity to mingle with locals, soak in the festive atmosphere, and truly feel the pulse of Shrewsbury. The festival often culminates in spectacular fireworks displays, lighting up the night sky. This event is perfect for families, groups of friends, and anyone looking for a lively, engaging community experience during the warmer months.
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Food Truck Thursdays

Get ready for a culinary adventure at Food Truck Thursdays, a fantastic weekly event that brings a rotating selection of gourmet food trucks to Shrewsbury, creating a lively outdoor dining experience. This popular gathering is a true treat for your taste buds, offering an incredible variety of cuisines from around the world. You’ll find everything from savory BBQ and authentic tacos to creative fusion dishes and decadent desserts, all served fresh from the trucks.
The atmosphere is buzzing with energy, as families and friends gather to enjoy delicious food, often accompanied by live music or other entertainment. It’s a perfect casual dinner option, allowing you to sample different flavors and enjoy the pleasant evening air. Food Truck Thursdays are a social highlight, ideal for foodies, families looking for an easy dinner, or anyone who loves a vibrant, open-air dining experience.
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Davidianβs Farm Market

For a true taste of local agriculture and a delightful shopping experience, a visit to Davidianβs Farm Market is an absolute must. This beloved family-owned market has been a Shrewsbury staple for generations, offering an incredible array of fresh, locally sourced produce, baked goods, and specialty items. You’ll be greeted by vibrant displays of seasonal fruits and vegetables, often picked from their own fields just moments before.
Beyond the produce, explore their impressive deli counter, fresh-baked breads and pastries, and a wide selection of gourmet groceries. During the fall, the market transforms into a quintessential New England experience with pumpkins, gourds, and apple cider, while spring brings beautiful flowers and plants. Itβs more than just a market; itβs a community hub where quality and tradition shine. Perfect for families, foodies, and anyone looking to support local businesses and enjoy the freshest ingredients.
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Bowlero Shrewsbury

For a dose of classic American fun and entertainment, Bowlero Shrewsbury is your go-to destination. This isn’t just a bowling alley; it’s a modern entertainment complex designed for all ages and occasions. You’ll find dozens of gleaming bowling lanes, complete with comfortable seating and state-of-the-art scoring systems. But the fun doesn’t stop there.
Bowlero also boasts a vibrant arcade filled with a wide variety of games, from classic favorites to the latest video challenges, promising hours of competitive fun. A full-service bar and a diverse menu featuring delicious comfort food and snacks ensure you’re fueled for your activities. It’s the perfect spot for a rainy day, a family outing, a casual date night, or a fun gathering with friends. The lively atmosphere, music, and varied activities guarantee a memorable and entertaining experience for everyone.
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Plan Your Visit
Shrewsbury, Massachusetts, truly is a destination that defies expectations, offering a remarkable tapestry of experiences for every type of traveler. From the echoes of Revolutionary War history at the General Artemas Ward Museum and the timeless craftsmanship of the Willard House & Clock Museum, to the natural splendor of Dean Park and Quinsigamond State Park, this town seamlessly blends the past with the present. You’ve discovered the sweet delights of Hebert Candies, the local charm of Davidianβs Farm Market, and the vibrant community spirit found at the Farmersβ Market, Summer Festival, and Food Truck Thursdays.
Whether you’re seeking a tranquil moment in the Secret Garden, an adventurous day at Ski Ward, or a fun-filled evening at Bowlero, Shrewsbury delivers a unique and authentic New England experience. So, what are you waiting for? Start planning your visit to Shrewsbury today; its diverse attractions and welcoming atmosphere are ready to enchant you. Pack your bags, bring your curiosity, and prepare to create unforgettable memories in this charming Massachusetts gem!
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